DNA Soho Memorial Day Weekend Sweepstakes

dna-shoe

Our new Soho location opens this Memorial Day Weekend! The store, located at 273 Lafayette Street, is our first in Manhattan and we are so excited that we are giving away a $500 Gift Certificate. All you have to do is be one of the first 500 people to stop in DNA Footwear in Soho

Read More »

Tangerine – The 2012 color of the year

The easiest trend to pull off this season is bold color and the hottest color aka “2012’s color of the year” is Tangerine Tango. This hot hue has been integrated into all fashion segments – clothing, accessories, beauty, and of course shoes. No matter what style of shoe you wear, be it a flat, wedge,

Read More »

Wedge Side Story

Believe it or not, there is a bit of a wedge divide this summer. Some women love their wedges super tall, while others prefer to stay a bit closer to the ground. Do you love the added leg length you get from over 3” wedges or is do you prefer the 2” wedge range?  Or

Read More »

The Summer Staple – Flip Flops

Every summer, no matter what the shoe trends are, one style that remains a classic is the flip flop. Whether you’re wearing them to the beach, the park, pedicure at the salon, grocery run, or hanging out with friends, flip flops are summer staples. They are as everyday as a white shirt or pair of

Read More »

Flower Power

One of spring 2012’s major trends is floral. Everything from clothing (floral jeans are especially hot) to accessories, handbags, etc are blooming with roses, lilies, daffodils, carnations, daisies, etc…and so are shoes. Want to fulfill your floral fantasies? Now is the time to do it, as it is making more of a diverse statement. For

Read More »

Hiking & Biking & Running…Oh Merrell

There’s a great get-fit trend going on, thanks to the initiatives from the First Lady’s fight to help end obesity and images of celebs, like Scarlett Johansson, rocking barefoot running shoes while training for Avengers last year. We’re seeing more current outdoor activities from celebs, like Orlando Bloom, Jessica Biel and Amanda Seyfried hiking Runyon

Read More »

Sand, Surf and Sandals

It’s almost time for beach weather, which means getting your checklist of must-haves for those glorious days at the shore – a beach-ready body, fabulous swimsuit, lots of sunblock and of course… cute shoes. One beach fashion rule that should never be broken is “No heels in the sand”. Avoid the awkward and unsteady act

Read More »

Kick off Spring with Color in Superga’s 2750 Cotu Classic Sneaker

For you retro sneaker lovers, the 2750 Cotu Classic Sneaker from iconic Italian footwear brand Superga will add some nostalgic flair to your casual wardrobe. The breathable and durable classic features a cotton canvas upper and a vulcanized natural rubber sole that delivers bounce and grip, and for this spring, it comes in a variety

Read More »

Sail Away with Sperry Top Sider

There are specific brands you go to when you want the best in particular products, clothing, shoes, etc. When it comes to nautical footwear the first and only brand that should come to mind is the iconic Sperry Top Sider. When you’re looking for trendy yet comfortable, ultimate traction providing, quality boat shoes, nothing tops

Read More »

Blonde Ambition

For this season, the Blonde Ambition Spring 2012 collection, a must-watch brand by Carol de Leon, features a plethora of styles to fit multiple personalities. Whether your style is more boho, classic, fashion forward or  a combination of all three, the Blonde Ambition collection compliments your wardrobe. For the woman who prides herself on being

Read More »