Brand Crush: A Fas..

Brand-Crush

We were so lucky last month that one of our favorite fashion bloggers, A Fashion Nerd, worked with us to style a pair of Latigo shoes. Amy, featured below, photograph our Latigo Astro Hidden Wedge Huarache Booties with a variety of lovely, spring looks. Based in San Francisco Amy perfects the California vibe that designer Naomi Reid spoke about

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The perfect shoes ..

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Memorial Day is practically here and what better way to rep the good ol’ U.S of A than with some appropriate patriotic footwear? In honor of the day we’ve put together a short list of the perfect shoes for Memorial Day Weekend. These kicks are all excellent for the holiday weekend and whatever activities you’ve

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Interview with Nao..

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Latigo Footwear, DNA Footwear’s Brand Crush for the end of this May, is one of my personal favorites. Latigo’s sandals and booties are all beautifully made with the softest leather and perfect for matching your summer style. It is unbelievably refreshing to find a line of shoes that transition so well from the laid back California

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DNA Soho Memorial ..

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Our new Soho location opens this Memorial Day Weekend! The store, located at 273 Lafayette Street, is our first in Manhattan and we are so excited that we are giving away a $500 Gift Certificate. All you have to do is be one of the first 500 people to stop in DNA Footwear in Soho

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Spring Weddings

Not only is May one of the most beautiful months in New York City but it also marks the beginning of the spring wedding season. We love the ease of sneakers but between beaches and gardens, churches and barns, you’re going to need a couple of sturdy and fashionable heels comfortable enough to let you

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Canvas Kicks: Part..

Warm weather is finally here and with its arrival we wrap up our series of perfect Summer time kicks with a serious American classic.  A true “O.G” in the canvas and rubber game, the Keds Champion first hit store shelves back in 1916 making them the oldest kicks to make our list. A few years

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Recruitment Event ..

Exciting news from DNA Footwear! In preparation for the opening of our first Manhattan store in Soho and the summer season that is rapidly approaching, we will be holding a recruitment event at the DNA Williamsburg store on Tuesday, May 13th. Come visit our store in Brooklyn’s (arguably) best shopping neighborhood from 3pm to 8pm

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Mother’s Day..

Mother’s Day is almost here! We’ve picked three great Mother’s Day finds for you to grab for your mom before this weekend. 1. Stance socks. I don’t know about you but my mom’s favorite gift year after year is a pair of new socks. She always says that if she ever had unlimited funds she

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Friday’s wit..

Welcome to the newest series on the DNA Blog, Friday With…! In conjunction with the new DNA Footwear Blog set to be launched this month we are beginning a new feature in which we highlight a different blogger every Friday. Ever wish you could ask some of your favorite fashion and lifestyle bloggers questions? Come

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Canvas Kicks: Part..

Keeping the countdown going, our third brand of canvas summer time must haves comes from Australia, the land down under. Once a staple piece of tennis footwear, today Volley is as throwback as they get. For Volley, the saying “less is more” is practically a way of life. In the brands hefty 70 year history

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